THE KEITH

Vintage character. Modern presence.

The Keith takes the timeless attitude of washed denim and rebuilds it through the lens of God Material.

Crafted from a premium cotton-blend denim at 285 g/m², The Keith delivers the structure you expect from denim with a softer, more comfortable feel designed for everyday wear. Its washed finish gives the piece a naturally worn-in character, creating a vintage aesthetic that feels authentic from day one.

A relaxed, loose silhouette combines with drop shoulders and a classic lapel collar for an effortless fit that can be layered, dressed up, or worn as the centerpiece of the look.

From denim-on-denim to a simple tee and sneakers, The Keith was designed to get better with the way you wear it.

Some pieces follow trends. The Keith carries character.

DETAILS

• Unisex design

• 285 g/m² (8.4 oz/yd²) midweight construction

• 62% cotton / 26% polyester / 12% viscose

• Cotton-blend denim

• Washed vintage finish

• Relaxed, loose fit

• Drop shoulders

• Lapel collar

• Long sleeves

• Structured yet comfortable feel

• Large 40 × 52 cm print area

• Designed for everyday, street, travel, outdoor, office, and social wear

• Ideal for spring, summer, and autumn

• Item No. UT0141

STYLE IT

Layer The Keith over a God Material tee for an effortless everyday fit, pair it with coordinating denim for a statement look, or mix it with relaxed trousers or sweats for a modern streetwear contrast.

CARE

Machine wash at 30°C on a gentle cycle.
Do not bleach.
Tumble dry low.
Iron at low temperature and avoid ironing directly over the print.
Do not dry clean.

PLEASE NOTE

Minor variations in fabric, dye, washing, and processing may occur between production batches. Because of the washed denim construction, subtle differences in tone and finish can be part of the individual character of each garment.

We work carefully to maintain the quality and consistency expected from every God Material piece.

GOD MATERIAL — WEAR WHAT YOU'RE MADE OF.